The Team W Blog – Page 3 – Behavioral Science, Brain Science, And Design, By Susan Weinschenk, Ph.D.

January 17, 2020January 17, 2020

UX Research for Conversational AI

In this episode of the Human Tech podcast we talk with Cheenu Chari, a UX Researcher from Austin Texas. We talk about how doing UX research on conversations differs from UX research on other interfaces, and even range into questions about whether people want one omnipotent chatbot to talk to or several specialized chatbots.

For more information, here is some info on where to reach and follow Cheenu:

LinkedIn: Srikant (‘Cheenu’) Chari
Twitter: @minstrelman91
Instagram: @cheenu.chari
Medium: https://medium.com/@minstrelman91

And here is a link to the the Medium article he mentions in the episode: “Scripts And Schemas and how they apply to Conversational Design”: https://chatbotslife.com/the-scripted-life-what-scripts-and-schemas-can-teach-us-about-designing-conversational-832e21cf2c7d

January 10, 2020January 15, 2020

Writing Is Designing

In this episode of the Human Tech podcast we talk with Michael Metts and Andy Welfle about their new book: Writing Is Designing. The conversation includes:

Why and how words and writing are part of the user experience of a product
The difference between tone and voice
Ideas for influencing design as a member of a design team

and lots more.

You can find more information about Andy and Michael and order the book from their website:

https://www.writingisdesigning.com/

November 17, 2019November 17, 2019

Are You Optimistic or Pessimistic About Future Technology?

In this podcast episode we talk with Steve Field about whether we should be optimistic or pessimistic about future technology. Where do you rate on an optimism vs. pessimism scale?

To contact steve:
Steve Field
Field Group
steve.fieldgroup@outlook.com
(314) 941-6076

November 1, 2019November 1, 2019

Read Your Heart Rate From Your Smartphone Camera: Dr. Phillip Alvelda from Brainworks on the Human Tech podcast

Dr. Phillip Alvelda has been working on AI projects for many years. His latest project with his new startup can measure medical vital signs, for example your heart rate, from looking at your face on your smartphone camera. In this podcast episode we talk with him about artificial intelligence, especially in healthcare, and privacy and ethics issues with AI.

If you are interested in what Dr. Alvelda and Brainworks is doing check out their website, Brainworks.ai

October 15, 2019October 15, 2019

The Book: I Love You, Now Read This Book On The Human Teach Podcast

In this episode Guthrie and I talk about his new book, he reads a short excerpt, we discuss what’s in it, and what it was like for him to write it.

Available in paperback or Kindle at Amazon.

October 8, 2019October 8, 2019

New Book on Behavioral Economics

I’m excited to announce that one of the Team W staff has just published a new book. If you’ve ever thought that Behavioral Economics was boring or incomprehensible, or not relevant to your life or work, then I suggest you check out this book. I think it will change your mind.

The author is our own Guthrie Weinschenk. It’s a big book, but it is laid out with care and has illustrations and graphics. The book summarizes some of the best and most recent research in the quickly growing field of behavioral economics.

Here’s what Guthrie says about the book:

“I read the original research studies and put only the best and most brilliant ideas together in a fun, easy to read, and inspiring book. There are cute little illustrations, visual aids, and all the research is cited. Use it as a reference guide of great research, to share wonderful ideas, or simply as an entertaining read. It is going to be so fun! I hope you’ll join me. You will find the information useful, fascinating, and maybe it will explain ourselves and fellow humans just a little bit more. I’ve worked hard to make this book an excellent value by keeping the price low, and filling it with almost 500 pages of love and useful information.”

So check it out. It’s available in paperback at Amazon.

September 20, 2019September 20, 2019

UX Strategy: Making UX Teams More Efficient, Effective, and Impactful

On this episode of the Human Tech podcast we talk about user experience (UX) strategy: What is it, why it’s important and what it entails.

We also talk about our new curriculum in UX Strategy that we recently launched at courses.theteamw.com

Here are the links we mention in the the episode:

The free UX Strategy Fundamentals online video course

The full UX Strategy curriculum of 6 online video courses

August 5, 2019August 5, 2019

Kristen Gallagher from Google asks “How do you know you are enough?” on the Human Tech Podcast

We met Kristen Gallagher from Google in Scottsdale in June at the UXPA conference. She intrigued us by sitting at a lunch table with strangers and asking the table to opine on gender differences in answering the question: “How do you know if you are enough”. So we brought her on the podcast to talk about the answers she’s been getting to her question in her conversations with people and responses on social media.

July 30, 2019July 30, 2019

The Challenges (and Rewards) of User Testing: Danielle Cooley on the Human Tech podcast

On this episode of the Human Tech podcast we talk with our guest Danielle Cooley about the challenges of user testing. What works, what doesn’t, and why.