Get In Touch
We’d love to hear from you.
- We do training, speaking, consulting, and embed UX Contractors directly in your organization
- Questions or Comments?
The Newsletter
Subscribe to our free newsletter.
- We won’t spam you.
- It’s free.
-
100 Things You Should Know About People: #22 — Peripheral Vison — Keeping You Alive or Channel Surfing?
You have probably heard the term “peripheral vision”, but did you know that you use your peripheral vision to get the gist of the scene around you? Two kinds of vision — Basically, you have two types of vision: Central and Peripheral. Central vision is…
-
10 Ways To Get User Feedback
Recently I was talking to someone who is relatively new to the field of usability and user experience. He has developed a web application and wanted some ideas for getting feedback from users. He commented that he was planning on sending out a survey to…
-
Book Review of Visual Language for Designers
Here is a Quick Review of a new book, Visual Language for Designers by Connie Malamed. First the video and then the text summary: When I first looked at this book I said “Wow!”. It’s a large book, hardcover, with thick paper and beautiful illustrations,…
-
100 Things You Should Know About People: #21 — You Overestimate Your Reactions to Future Events
Here’s is a thought experiment — On a scale of 1 to 10, with 1 being the lowest and 10 being the highest, rate how happy you are right now. Write that number down. Now, I want you to imagine that today you win the…
-
Quick Review of Jonah Lehrer's Book How We Decide
Here is a quick video review of one of my favorite psychology books ever written. First the video review and then below I have a text summary of the review. Jonah Lehrer’s book How We Decide is a best seller. It’s a relatively short book,…
-
10 Best Posts of 2009
It’s that time of year — so here is my list of the 10 best posts from my blog in 2009. I chose the 10 that I believe have had the greatest impact/most thought provoking/most interest from my readers. #1: Dopamine Makes You Addicted to…
-
Book Review: John Medina's Brain Rules
Here’s a quick review of John Medina’s book, Brain Rules. First the video, and then below that I have a short text review. John Medina makes no mystery of the 12 Rules. He has them listed on the back cover of the book. At first…
-
100 Things You Should Know About People: #20 — Your Attention Is Riveted By Pictures Of People
Second only to movement (animation, video), pictures of a human face capture attention in any medium, including websites. Pictures of a human face not only capture attention, but keep the attention on that part of the screen even when the picture goes away. We start…
-
100 Things You Should Know About People: #19 — It’s a Myth That All Capital Letters Are Inherently Harder to Read
WHAT YOU ARE ABOUT TO READ IN THE NEXT PARAGRAPH IS COMMONLY BELIEVED, BUT NOT TRUE — You read by recognizing the shapes of words and groups of words. Words that are in all capital letters all have the same shape: a rectangle of a…