Tag: chromostereopsis
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The Neuro-Aesthetics of Hillary’s Campaign Logo
Yesterday Hillary Clinton announced her candidacy for President of the US, and before 24 hours went by I had a media request to talk about why people were reacting so strongly (in a negative way) to her logo. I’m in the middle of writing my next book (100 MORE Things Every Designer Needs to Know About…
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100 Things You Should Know About People: #9 — Blue and Red Together is Hard On Your Eyes (Chromostereopsis)
What is it about red and blue? — When lines (or letters) of different colors are projected or printed, the depths of the lines may appear to be different; lines of one color may “jump out” while lines of another color are recessed. This effect is called Chromostereopsis. This effect is strongest with red…