Tag: Daniel Kahneman
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Behavioral Science vs. Behavioral Economics
What is behavioral science? How is it different from behavioral economics? And why are both so cool? Plus, Guthrie geeks out about Daniel Kahneman’s research. You can subscribe to the HumanTech podcast through iTunes, Stitcher, or where ever you listen to podcasts.
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How To Get People To Do Stuff: #3 — A Hard-To-Read Font Will Activate Logical Thinking
I am taking a chance here, because I know that the subject of fonts is always controversial, and if I say that you should use fonts that are hard to read I’ll be blasted by many of my readers! But I have to share this fascinating research on how mental processing changes in some surprising…
