Tag: logo design

  • The Neuro-Aesthetics of Hillary’s Campaign Logo

    The Neuro-Aesthetics of Hillary’s Campaign Logo

    Yesterday Hillary Clinton announced her candidacy for President of the US, and before 24 hours went by I had a media request to talk about why people were reacting so strongly (in a negative way) to her logo. I’m in the middle of writing my next book (100 MORE Things Every Designer Needs to Know About…