Author: Susan Weinschenk
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How To Create A Habit Forming Product — Guest Nir Eyal
For this HumanTech podcast episode, Nir Eyal joins us for a conversation about how can you develop products that people can’t stop using. Nir takes the research on classical conditioning, operant conditioning, and habits and rolls it all together and then applies the research to the design of software and apps. Listen to the podcast and then for…
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Quick Review of the Business To Buttons Conference
In Stockholm Susan was the opening speaker for the 2016 Business To Buttons Conference and Al Gore was the closing speaker! We talk about the interesting people we met and the equally interesting talks we heard and saw at the conference. HumanTech is a podcast that explores the intersection of humans, brain science, and technology.…
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The Brain Science of Empathy — Guest Paul Zak
We were thrilled to have Paul Zak on this HumanTech podcast episode, and the conversation ranges from research on human attachments, sex with robots, and virtual reality. You may want to check out Paul’s book, The Moral Molecule: HumanTech is a podcast that explores the intersection of humans, brain science, and technology. Your hosts Guthrie…
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Technology in Education
It’s start of the school year time in the US, so we thought we’d do a podcast episode on technology and education. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how behavioral and brain science affects our technologies and how technologies affect…
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The Ethics Of Persuasion — A Conversation with Nathalie Nahai
For this HumanTech podcast episode, Nathalie Nahai from the UK joins us for a conversation about whether and when it is ethical to use persuasion techniques in our apps and our websites to get people to take certain actions. Listen to the podcast and also check out Nathalie’s book: Webs Of Influence. HumanTech is a podcast that…
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Making Sense Out Of A Mess — Information Architecture with Guest Abby Covert
How do you make sense out of a mess of stuff? Our guest for this HumanTech podcast episode, Abby Covert, has some interesting ideas about how to do just that. I thought that Information Architecture (IA) was about creating order out of lots of data, but it turns out that is not true! Listen to the…
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The Science of Vacations
Have you ever gone on a vacation and not enjoyed it as much as you thought you would? In this HumanTech podcast episode we talk about the research on vacations and give you some tips for how to get the most enjoyment out of your time off. HumanTech is a podcast at the intersection of humans,…
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The Behavioral Science of Elections
What makes for a persuasive campaign and message? In this HumanTech podcast episode we talk about current and past election campaigns, and which persuasive principles work and why. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how behavioral and brain science affects our…
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Would People Rather Give Themselves a Shock Than Sit And Think?
Dr. Timothy Wilson is a social psychologist at the University of Virginia. He joins us in this HumanTech podcast to talk about research on how self-stories affect our behavior, and his new research on the things people are willing to do to not have to just sit and think. And you’ll also hear how Dr. Wilson’s first…
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The Next 100 Things You Need To Know About People: #119 — Games Can Enhance Brain Flexibility
When my son was about six years old, we were shopping in Target. He saw a group of ten-to thirteen-year-olds playing video games on the demo machines, and was fascinated (video games were not part of his life at that time), so he stopped to watch. Not wanting him to get too interested, and also…
