Category: psychology

  • Get A Free User Experience Audit and Help Train UXers

    Get A Free User Experience Audit and Help Train UXers

    Would you like to get FREE advice on how to improve the user experience of your product, website, or app? And help train the next generation of UX designers? I am an Adjunct Professor at the University of Wisconsin, Stevens Point Human Technology Interaction program. This semester I’m teaching a course on Human Information Processing.…

  • Clickbait or Progressive Disclosure?

    Clickbait or Progressive Disclosure?

    What is progressive disclosure? How is it different from clickbait? In this podcast episode Guthrie gets confused at first, but we straighten him out. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how behavioral and brain science affects our technologies and how…

  • Humans And Smartphones

    Humans And Smartphones

    We can’t live without our smartphones. In this podcast episode we talk about people and their phones, why smartphones can hurt our relationships and what the future holds. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how behavioral and brain science affects…

  • What It Means To Be A Better Listener

    What It Means To Be A Better Listener

    Most people think they are good listeners, but the reality is that we retain only a small portion of what we hear. We explore listening in this podcast episode HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how behavioral and brain science…

  • The Science of Why New Year’s Resolutions Don’t Work (And What To Do About It)

    The Science of Why New Year’s Resolutions Don’t Work (And What To Do About It)

    How many New Year’s resolutions have you made in your life? How many have you successfully accomplished? The estimate is that less than 10% of New Year’s resolutions are actually achieved (University of Scranton Psychology Professor John C. Norcross, Ph.D.). There’s a lot of homespun folksy advice out there this time of year about how…

  • The Fascination Of Live Video

    The Fascination Of Live Video

    Now anyone anywhere can create and stream live video. Have you spent any time at the Facebook Live Video Map? It’s fascinating and addictive. We explore why that is in this podcast episode. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore how…

  • The Transience Of Snapchat

    The Transience Of Snapchat

    Now that we can store an enormous amount of data in a really small space, why is it that we have become enamored with technology that is temporary and we don’t need to store at all? In this HumanTech podcast episode we explore the power of transient apps and technology, like Snapchat. HumanTech is a…

  • The Buying Brain

    The Buying Brain

    Is there anything specific that triggers the “buy” decision? Can you predict whether and when someone will buy? In this HumanTech podcast episode we talk about the research on the “buy” decision in the brain. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk…

  • Will We Trust Driverless Cars?

    Will We Trust Driverless Cars?

    What will it take for humans to be willing to give up control of the wheel? In this HumanTech podcast episode we talk about how the interaction design of a driverless car affects whether or not we trust the car’s decisions. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your…

  • Your Brain On Stories

    Your Brain On Stories

    Why does a good story grab us?  In this HumanTech podcast episode we talk about what happens in your brain when you hear a story, why stories are powerful, and which aspects of stories are the most effective if you want to grab and hold attention, and get people to react and engage. HumanTech is a…