Category: psychology

  • Heuristics: The Unsung Heroes Of How People Think

    Heuristics: The Unsung Heroes Of How People Think

    We talk a lot about “cognitive biases” — the tendencies we have to think and act in ways that are not always logical, and not always accurate, but we forget that many of these brain shortcuts are very adaptive and very successful. In this podcast episode we dive into the positive side — Heuristics. What…

  • The Visual Cortex And Design

    The Visual Cortex And Design

    Did you know that here is a part of the visual cortex that is sensitive just to a tilted line? Or that some people see millions more colors than the rest of us do? On this episode of Human Tech we talk about the strange and interesting science of vision and how it affects visual…

  • How well do you know your EEG from your GSR?

    How well do you know your EEG from your GSR?

    Our guest, Spencer Gerrol from Spark Neuro gets in the weeds with us in this episode and explains all things neuro-measurement.  How well does EEG measure interest and engagement? Can you tell what people are feeling? Which emotion? What does GSR (galvanic skin response) add? Anything? And facial recognition? Are these measurements better than using…

  • What We Learned At The Habit Summit

    What We Learned At The Habit Summit

    We just got back from attending and speaking at the Habit Summit conference in San Francisco. We share some of the things we learned from the speakers at the Summit, such as: a new app that purports to fix your tech/life balance, that instead of “Hooked” everyone now wants to get “Unhooked”, and that the…

  • Photography and Design: James Chudley Is Our Guest On HumanTech Podcast

    Photography and Design: James Chudley Is Our Guest On HumanTech Podcast

    How much do you think about photography in the design of websites and digital marketing? James Chudley joins us on this podcast episode to talk about photography,  design, and lots more. And here are some links for things we talk about: James has a great ebook :Usability of web photos book – http://amzn.to/2nIyOt5 And he has…

  • Memory

    Memory

    Did you see the movie Inside Out? Remember the colored memory balls — stacks and stacks of them? Well, that’s not how memory works. In this podcast episode we talk about the way we store and retrieve memories. You can subscribe to the HumanTech podcast through iTunes, Stitcher, or where ever you listen to podcasts.

  • Rating Your Projects A- Vs A+

    Rating Your Projects A- Vs A+

    In the last blog post Guthrie Weinschenk explained his idea about saving time and money by rating your projects before you start them. In this podcast Susan and Guthrie discuss how this works and why it works. You can subscribe to the HumanTech podcast through iTunes, Stitcher, or where ever you listen to podcasts.

  • Behavioral Science vs. Behavioral Economics

    Behavioral Science vs. Behavioral Economics

    What is behavioral science? How is it different from behavioral economics? And why are both so cool? Plus, Guthrie geeks out about Daniel Kahneman’s research. You can subscribe to the HumanTech podcast through iTunes, Stitcher, or where ever you listen to podcasts.

  • Learn About Brain and Behavioral Science

    Learn About Brain and Behavioral Science

    We’ve launched our new course curriculum in Brain and Behavioral Science! If you’re interested in learning more about why people are the way they are, why people do what they do, and how to work more effectively with people and communicate more clearly, then check out our new series of courses: You can take one…

  • Ethics In Technology

    Ethics In Technology

    What is the role of ethics in technology? Who’s responsible for an accident in a driverless car? Do we need to worry about the ethics of people having intimate relationships with robots? We discuss all of this and more with our guest, Blay Whitby on this episode of the Human Tech podcast. HumanTech is a…