• Why Lean UX Might Just Rock Your World

    Why Lean UX Might Just Rock Your World

    I was standing at the front of a training room at about 2 pm a week ago in Chicago. The room was on the 5th floor of a building in downtown Chicago. It wasn’t a very inspiring room. The windows looked out at another tall…

  • The 4 Magic Questions To Ask Before You Design Anything

    The 4 Magic Questions To Ask Before You Design Anything

    I’ll go so far as to say that if you don’t know the answers to these four questions before you design, then your design will be, at best, mediocre, and possibly a disaster. Designing anything — websites, software, apps, TV ads, physical spaces, documents –…

  • Top 10 Skills and Knowledge Set Every User Experience (UX) Professional Needs

    Top 10 Skills and Knowledge Set Every User Experience (UX) Professional Needs

    The user experience (UX) of your products is only as good as the knowledge and skills of your UX staff. ​As organizations realize how important the user experience is to the success of their products, UX teams are expanding. People come to role of UX…

  • Why Re-Designs Fail

    Why Re-Designs Fail

    Your product (website, software, app, device) is seriously under-performing and it’s time to fix it. You’ve lined up the resources, and freed up the budget. You’re about to spend a HUGE amount of time, money, and resources. It’s going to fix all the problems, right?…

  • Are You Addicted To Texting?

    Are You Addicted To Texting?

    One of my early blog posts was about dopamine, and since then our smartphones have become even more capable of triggering a “dopamine loop.” So I thought I would re-visit the topic. Especially because I just did an animated video on the topic for the Brain…

  • Apply For A Free Engagement Audit And Re-Design

    Apply For A Free Engagement Audit And Re-Design

    Starting in a few weeks I will  (again) be  teaching a semester course at the University of Wisconsin, Stevens Point, on “Designing for Engagement” in the Web and Digital Media Development department. In the class we use “real life” case studies as the students learn how…

  • Ten User Testing Bad Habits

    Ten User Testing Bad Habits

    User testing is a great way to get feedback from actual users/customers about your product. Whether you are new to user testing, or a seasoned testing professional, you want to get the most out of your user testing research. It’s easy to fall into some…

  • How To Be A Great Presenter

    How To Be A Great Presenter

    We’re bringing our How To Be A Great Presenter class to Chicago on October 21, 2014. Want to know if this course is right for you or someone you know? Here’s a short video that gives you a sneak peek at the course.

  • How Do You Design Something So It Is Engaging?

    How Do You Design Something So It Is Engaging?

    We’re bringing our Design For Engagement class to San Francisco on July 30, 2014, and to Chicago on October 22, 2014. If you’re not sure what Design For Engagement is all about, here’s a short video that explains what it means to design for engagement, why…

  • User Testing In The Spotlight

    User Testing In The Spotlight

    With Lean UX all the rage (deservedly in my opinion — see my recent slideshare on Lean UX), user testing (an important part of the Lean UX process) is getting even more popular. If you need to convince someone(s) in your organization that user testing is…