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  • The 11 Best Psychology, Persuasion, and Usability Books You Should Read

    The 11 Best Psychology, Persuasion, and Usability Books You Should Read

    NOTE: This blog post was written in 2009. I have a new list of books at a newer blog post. I love to read. I read fiction and history and psychology… I’m an avid reader. Which means when I give talks on psychology, usability, user…

    November 10, 2009
  • 100 Things You Should Know About People: #9 — Blue and Red Together is Hard On Your Eyes (Chromostereopsis)

    100 Things You Should Know About People: #9 — Blue and Red Together is Hard On Your Eyes (Chromostereopsis)

      What is it about red and blue? — When lines (or letters) of different colors are projected or printed, the depths of the lines may appear to be different; lines of one color may “jump out” while lines of another color are recessed. This…

    November 9, 2009
  • 100 Things You Should Know About People: #8 — Dopamine Makes You Addicted To Seeking Information

    100 Things You Should Know About People: #8 — Dopamine Makes You Addicted To Seeking Information

    Do you ever feel like you are addicted to email or twitter or texting? Do you find it impossible to ignore your email if you see that there are messages in your inbox? Have you ever gone to Google to look up some information and…

    November 7, 2009
  • 7 Strategies to Replace Multi-Tasking

    7 Strategies to Replace Multi-Tasking

    In a previous blog I talked about the research that shows that multi-tasking is not effective. (See 100 Things You Should Know About People: #7 — People Can’t Multi-Task) So if multi-tasking is not effective what should you do? How do you effectively cope with…

    November 4, 2009
  • 100 Things You Should Know About People: #7 — You Actually Can't Multi-Task

    100 Things You Should Know About People: #7 — You Actually Can't Multi-Task

    I know it’s popular to think that you are multi-tasking, but the research is clear that people actually can’t multi-task, with one specific exception. One thing at a time — For many years the psychology research has shown that people can only attend to one…

    November 3, 2009
  • 100 things You Should Know About People: #6 — You Reconstruct Your Memories

    100 things You Should Know About People: #6 — You Reconstruct Your Memories

    Try this task — Think back to a particular event that happened at least 5 years ago. Maybe it was a wedding, or a family gathering, or a dinner you went to with friends, or a vacation. Pick one for our purposes here, and remember…

    November 1, 2009
  • 100 Things You Should Know about People: #5 — You Make Most of Your Decisions Unconsciously

    100 Things You Should Know about People: #5 — You Make Most of Your Decisions Unconsciously

    You are thinking of buying a TV. You do some research on what TV to buy and then you go online to purchase one. What factors are involved in this decision making process? It’s not what you think — I cover this topic in my…

    October 31, 2009
  • 100 Things You Should Know about People: #4 — You Imagine Objects From Above and Tilted (The "Canonical Perspective")

    100 Things You Should Know about People: #4 — You Imagine Objects From Above and Tilted (The "Canonical Perspective")

    Why you should believe the research in this blog post even though it’s from 1981 — Whenever I talk about “old” research some people start right away to dismiss it. It’s easy to think that research done in the 1990s or 1980s, or heavens! the…

    October 29, 2009
  • 100 Things You Should Know about People: #3 — You Can Only Remember 3 to 4 Things At A Time (The Magic Number 3 or 4)

    100 Things You Should Know about People: #3 — You Can Only Remember 3 to 4 Things At A Time (The Magic Number 3 or 4)

    7 +  –  2??? 3 or 4??? Those of you who have been in the field of usability or user experience for a few years have probably heard the phrase “The Magic Number 7 Plus Or Minus 2”. This refers, actually, to what I would…

    October 28, 2009
  • Help Me: Take this short survey so I can learn what you want in this blog

    Thank you to everyone who is reading my blog. I’ve been monitoring the analytics and the readership is growing every day. It’s exciting, and I appreciate everyone who stops by. I’d like to get an idea from you about what it is you would like…

    October 27, 2009
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