Author: Susan Weinschenk
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Top 10 Skills and Knowledge Set Every User Experience (UX) Professional Needs
The user experience (UX) of your products is only as good as the knowledge and skills of your UX staff. As organizations realize how important the user experience is to the success of their products, UX teams are expanding. People come to role of UX from more and more diverse backgrounds. Some UX staff used…
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Why Re-Designs Fail
Your product (website, software, app, device) is seriously under-performing and it’s time to fix it. You’ve lined up the resources, and freed up the budget. You’re about to spend a HUGE amount of time, money, and resources. It’s going to fix all the problems, right? And the new product will bring you the business/conversions/numbers you…
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Are You Addicted To Texting?
One of my early blog posts was about dopamine, and since then our smartphones have become even more capable of triggering a “dopamine loop.” So I thought I would re-visit the topic. Especially because I just did an animated video on the topic for the Brain Signal youtube channel: It’s all about dopamine. Dopamine is a…
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Apply For A Free Engagement Audit And Re-Design
Starting in a few weeks I will (again) be teaching a semester course at the University of Wisconsin, Stevens Point, on “Designing for Engagement” in the Web and Digital Media Development department. In the class we use “real life” case studies as the students learn how to evaluate a product for usability and engagement, and then…
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Ten User Testing Bad Habits
User testing is a great way to get feedback from actual users/customers about your product. Whether you are new to user testing, or a seasoned testing professional, you want to get the most out of your user testing research. It’s easy to fall into some bad habits though, that will either make your testing time…
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How To Be A Great Presenter
We’re bringing our How To Be A Great Presenter class to Chicago on October 21, 2014. Want to know if this course is right for you or someone you know? Here’s a short video that gives you a sneak peek at the course.
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How Do You Design Something So It Is Engaging?
We’re bringing our Design For Engagement class to San Francisco on July 30, 2014, and to Chicago on October 22, 2014. If you’re not sure what Design For Engagement is all about, here’s a short video that explains what it means to design for engagement, why care about engagement, and gives you a sneak peek at…
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User Testing In The Spotlight
With Lean UX all the rage (deservedly in my opinion — see my recent slideshare on Lean UX), user testing (an important part of the Lean UX process) is getting even more popular. If you need to convince someone(s) in your organization that user testing is important — well, not just important but CRITICAL — try…
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5 Myths of Lean UX
Today I gave a webinar on the topic of 5 Myths of Lean UX. I’ve created a slideshare from the webinar. If you are interested in what Lean UX is and isn’t, then you might want to check out the slideshare. If you’d like more information on Lean UX check out our Lean UX one…
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Top 10 Favorite UX And Usability Books
It’s been over a year since I wrote my last Top 10 book list for Usability and UX, so I decided it’s time to update the list. Since I’m limiting the list here to 10, chances are high you have a favorite that I’ve not included. Let me know what your favorites are in the…
