• The Return Of Moore’s Law

    The Return Of Moore’s Law

    Gordon Moore was the CEO of Intel for many years. In 1965 he wrote a paper observing that the number of transistors in a dense integrated circuit is able to double (because of advances in design and production) about every two years. This was dubbed…

  • The Science Of Creating New Year Resolutions That Actually Work

    Research shows that people tend to make big life decisions at the first of the year, which gives us New Year Resolutions. This is the right time for changes both large and small. (FYI,  If you are in a “9” year i.e., 19, 29, 39…

  • A Rant About User Research: The Latest Episode Of The HumanTech Podcast

    A Rant About User Research: The Latest Episode Of The HumanTech Podcast

    For this episode of the Human Tech podcast, Susan Weinschenk goes solo at the microphone to talk about user research: What it isWhy you can’t skip itWhat kind of user research to doMaking the ROI case for user research If you want to learn more…

  • 7 Persona Mistakes

    7 Persona Mistakes

    Many UX, Design, and Marketing professionals create and/or use personas. Personas have become so common that some would say that they are over-used. Should we let go of personas? Should we stop using them? One of the reasons that personas may be looked down on…

  • Calling all Conferences

    Calling all Conferences

    The Team W is compiling a list of some of the best User Experience, Human/Tech, Design, and Behavioral Science conferences coming up in 2019. If you have a favorite conference (or if you put on a conference) that you would like to be considered for…

  • Episode 18: Subjective Probability

    Episode 18: Subjective Probability

    I hope you’ve heard of System 1 and System 2 thinking. It’s an idea originally put together by Daniel Kahneman. System 1 is our normal state of brain activity. Watching TV, driving, looking at a picture of a sad face. It’s simple, effortless, and our…

  • 7 Science-Backed Tips To Be More Productive

    7 Science-Backed Tips To Be More Productive

    Whether you work at a job or work at a hobby or work at an avocation, if you are like me you want to be productive. You want to get more done, with less effort, and enjoy it as much as possible. Maybe not everyone…

  • Remembering And Forgetting: An Interview With Author Ylva Ostby

    Remembering And Forgetting: An Interview With Author Ylva Ostby

    Why do we remember and forget stuff? In this episode of the Human Tech podcast we talk with Ylva Ostby, a neuropsychologist from the University of Oslo, who, with her sister, Hilde Ostby, has written a book for everyone about memory. Their book is called…

  • Episode 16: How To Induce Compliance

    Episode 16: How To Induce Compliance

    Let’s assume I’m evil.  What I want to do is INDUCE COMPLIANCE. I want people to do what I want. Well that might be hard to do. But what if I could get people to comply with a request? That may be simple and effective.…

  • Bringing Emotional Intelligence To Machines: An Interview With Pamela Pavliscak

    Bringing Emotional Intelligence To Machines: An Interview With Pamela Pavliscak

    Do we know enough about human emotions to start building them into our technology? Isn’t human emotion the one thing that differentiates us from machines? What does it mean to build emotional artificial intelligence? These are some of the questions we discuss with Pamela in…