• The Need To Belong

    The Need To Belong

    If people don’t get enough social interaction they can literally die. In this HumanTech podcast episode we explore the powerful drive we all have — the need to belong. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie…

  • The Transience Of Snapchat

    The Transience Of Snapchat

    Now that we can store an enormous amount of data in a really small space, why is it that we have become enamored with technology that is temporary and we don’t need to store at all? In this HumanTech podcast episode we explore the power…

  • Do We Know What We Are Doing With The Internet Of Things?

    Do We Know What We Are Doing With The Internet Of Things?

    This is our first episode we recorded for the HumanTech podcast. It’s about the confusion we seem to have about how to design products that communicate on their own — the internet of things. HumanTech is a podcast at the intersection of humans, brain science, and technology.…

  • The Buying Brain

    The Buying Brain

    Is there anything specific that triggers the “buy” decision? Can you predict whether and when someone will buy? In this HumanTech podcast episode we talk about the research on the “buy” decision in the brain. HumanTech is a podcast at the intersection of humans, brain…

  • Will We Trust Driverless Cars?

    Will We Trust Driverless Cars?

    What will it take for humans to be willing to give up control of the wheel? In this HumanTech podcast episode we talk about how the interaction design of a driverless car affects whether or not we trust the car’s decisions. HumanTech is a podcast…

  • Your Brain On Stories

    Your Brain On Stories

    Why does a good story grab us?  In this HumanTech podcast episode we talk about what happens in your brain when you hear a story, why stories are powerful, and which aspects of stories are the most effective if you want to grab and hold attention,…

  • Any Cell Phone In The Room Messes With Rapport – (What You Need To Know About People #120)

    Any Cell Phone In The Room Messes With Rapport – (What You Need To Know About People #120)

    You are interviewing a candidate for a job in your department. You take your cell phone, turn it to “do not disturb” and place it face down on a side table several feet from where you and the candidate are sitting. This way you won’t…

  • The Science of Listening

    The Science of Listening

    How well do we listen? What’s the science behind listening? Can you learn to be a better listener? Find out on this podcast episode on the Science of Listening. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie…

  • Technology and Aging

    Technology and Aging

    What’s true and what’s myth about getting old and using technology? In this HumanTech podcast we talk about the research on older people using technology. HumanTech is a podcast at the intersection of humans, brain science, and technology. Your hosts Guthrie and Dr. Susan Weinschenk explore…

  • How To Sell To Millennials

    How To Sell To Millennials

    This blog post is by Guthrie Weinschenk, COO of The Team W, Inc. Full disclosure. I’m a Millennial. Guilty as charged. I know we can be a finicky bunch. Certainly we do things “differently” than previous generations. Our methods of media consumption are different, so…