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100 Things You Should Know About People: #12 — When it comes to technology, you definitely "act your age".
Let’s start with full disclosure: I’m a baby boomer. Ok, I’ve gotten that out of the way. I do have two millennial children (now young adults), and most of the people I work with are Gen Xers. How did people get together before cell phones?…
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100 Things You Should Know About People: #11 — Why You Can't Resist Paying Attention to Food, Sex, or Danger
Have you ever wondered why traffic always slows when people are driving by an accident? Do you moan about the fact that people are attracted by the gruesome, and yet find that you glance over too as you drive by? Well, it’s not really your…
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100 Things You Should Know About People: #10 — You Want More Choices and Information Than You Can Actually Process
If you stand in any aisle in any retail store in the USA you will be inundated with choices. Whether you are buying candy, cereal, TVs, jeans, you name it, you will likely have a huge number of items to choose from. This is because…
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The 11 Best Psychology, Persuasion, and Usability Books You Should Read
NOTE: This blog post was written in 2009. I have a new list of books at a newer blog post. I love to read. I read fiction and history and psychology… I’m an avid reader. Which means when I give talks on psychology, usability, user…
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100 Things You Should Know About People: #9 — Blue and Red Together is Hard On Your Eyes (Chromostereopsis)
What is it about red and blue? — When lines (or letters) of different colors are projected or printed, the depths of the lines may appear to be different; lines of one color may “jump out” while lines of another color are recessed. This…
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100 Things You Should Know About People: #8 — Dopamine Makes You Addicted To Seeking Information
Do you ever feel like you are addicted to email or twitter or texting? Do you find it impossible to ignore your email if you see that there are messages in your inbox? Have you ever gone to Google to look up some information and…
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7 Strategies to Replace Multi-Tasking
In a previous blog I talked about the research that shows that multi-tasking is not effective. (See 100 Things You Should Know About People: #7 — People Can’t Multi-Task) So if multi-tasking is not effective what should you do? How do you effectively cope with…
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100 Things You Should Know About People: #7 — You Actually Can't Multi-Task
I know it’s popular to think that you are multi-tasking, but the research is clear that people actually can’t multi-task, with one specific exception. One thing at a time — For many years the psychology research has shown that people can only attend to one…
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100 things You Should Know About People: #6 — You Reconstruct Your Memories
Try this task — Think back to a particular event that happened at least 5 years ago. Maybe it was a wedding, or a family gathering, or a dinner you went to with friends, or a vacation. Pick one for our purposes here, and remember…